BITARTEZ Consolidated Research Group at the University of the Basque Country is looking for ENLIGHT partners to work on removing gender bias from media publication actions.
This group has analyzed a number of communication items in local media and produced a gender-bias free communication guide for the use of the Communication office at the University of the Basque Country.
With a view to upscale this initiative, we would like to contact experts or groups from other ENLIGHT partner universities who work on similar domains (potentially with an interdisciplinary approach) and shape an expert-network that explores the possibility to produce a best practices guide, or decalogue. on gender-bias free communication that could be of help to the ENLIGHT general communication team and to the general ENLIGHT community in their dissemination actions.
We would also like to explore the possibility of applying for some ENLIGHT funding, potentially the ENLIGHT+ September 2025 deadline.
ABOUT US:
The research lines of the Bitartez Group are:
- Media, corporations and the public
- Profiles and skills of communication professionals.
- Gender, communication and teaching
The research team shares the certainty that the University must adopt an active role in the face of society’s problems and concerns. Precisely, in this area, the University plays a fundamental role in the training of young people and constitutes one of the key instruments to enable the identification of sexist situations and behaviors; the first step towards real equality.
In this sense, university students in the area of Communication constitute a crucial target audience, since they will be the ones who in the immediate future will contribute to the shaping of public opinion through their information, advertising campaigns or images and fictional works. In short, it is a part of the youth that can count in the short term with an important capacity to transform reality.
The trajectory of the Bitartez Consolidated Research Group is framed within the field of Journalism Studies. Its main lines of research address the exercise of the journalistic career and the profile and employment situation of journalists.